We have the reputation here in California for loving our cars…doing everything in our cars; we even had one of the first drive-thru’s.  So this should probably be no surprise, but as I was driving to school this morning I was surprised when the recently installed digital billboard alongside the 91 displayed the results of yesterday’s Primary Election.  Obviously this could only be done on a digital billboard, it would take to long to wrap a traditional one.  Since digital billboards are fairly new I wonder what else we may be seeing on these?

And to answer my second question, no not only in California.  The Outdoor Advertising Association of America has the Iowa Caucus results digital billboard pictured on their site.

And the Winner Is…